We use a blend of frameworks and methodologies to collect and analyze data to deliver insights that help businesses solve their unique pricing challenges.
Your target customers are the only people who are truly going to know the answer to how much they’re willing to pay or what features they value. Using our proprietary process, we source data from anyone needed, from a soccer mom (or dad) in Kansas to Fortune 500 CIOs.
Using our pricing and relative value algorithms, we’ll take the data we collected and break down the features, functionality, and positioning that drive or detract from value. Of course, we’ll also determine willingness to pay by segment and persona. You’ll learn more about your target customers than you’ve ever before.
Implement your pricing changes, rinse, and repeat.
Pricing is a process that requires just as much attention as product development. After all, price is the exchange rate on the value you’re providing, so if your product, brand, and positioning improve, your pricing needs to improve. We’re here with our expertise to help keep the pricing process moving within your company.
We hired Price Intelligently because we want to ground everything that we do in data and feedback.